How to Build a Successful Business Around Your Blog, with Celestine Chua

Today’s Guest

I originally heard about today’s guest, Celestine Chua, back in 2010 when she wrote a guest post on ProBlogger. I then became an avid follower of her own blog, which I saw grow over the years. Celestine is truly an expert when it comes to building a business from a blog: in less than three years, she grew The Personal Excellence Blog (now simply Personal Excellence) to over one million page views each month.

She’s also an expert in moving from one-to-one coaching to a series of successful passive income streams, to the point where she announced earlier this year that she was retiring at the age of 28. She now dedicates herself to creating interesting and useful content on her blog.

Celestine Chua is a life coach and founder of Personal Excellence (www.personalexcellence.co), one of the top personal development blogs online with over hundred thousands of readers a month. She has worked with hundreds of people around the world, including women in business, helping them achieve their highest results in their confidence, life, career, health, relationships, and happiness.

An opinion leader in her field, Celes has been featured over 80 times in media, including CNN, Business Insider, Channel News Asia, and Asia One. She was also named one of the Top 30 Coaches in the World by Coaching Gurus International in 2010, alongside renowned coaches like Anthony Robbins. Celes is also an established speaker: she has spoken at leading institutions such as Wharton Business School, Kimberly Clark, JobsCentral, National Library, and Ministry of Defence.

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What You’ll Learn

  • Celestine’s top tips for building a successful business around your blog
  • Content is king, and what exactly defines great content
  • Why it’s good to let yourself be vulnerable online

Inspiring Women in Business

Things We Discussed

Connect With Celestine

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