Today’s Guest
Table of Contents
I’ve been secretly stalking Michele DeFilippo for a couple of years now. I love her blog, her book, and her business, and I’m so excited to have her on the show. Many of you know that I’ve worked with authors for a few years now, helping them with social media. That’s how I came across Michele. She’s got a fantastic business that helps people create gorgeous self published books.
About Michele DeFilippo
Michele DeFilippo originally hails from Brooklyn, NY. She began her graphic design career freelancing for Manhattan design studios, working on products such as Charlie cologne, Swingline staplers and Bounce fabric softener. After a few years, she moved on to Crown Publishers, where she first worked on books.
In 1976, she moved to Phoenix, and in 1980 opened a typesetting business that served Arizona Highways Magazine, Northland Publishing, as well as other book and magazine publishers and ad agencies. For better or worse, 1980 was the year that Steve Jobs invented the Macintosh, the technology that obliterated every typesetting business in the world within 10 years.
After another 10 years of freelancing, Michele opened 1106 Design, a Phoenix-based company that serves authors, publishers, business pros, coaches, consultants, speakers, and anyone else who wants a beautiful, well-crafted book. 1106 Design offers top-quality cover design, beautifully designed and typeset interiors, manuscript editing, indexing, title consulting, and expert self-publishing advice, with hand-holding.
What You’ll Learn
- How much of an investment is required to self publish a book (no, it’s not free)
- What keywords to look out for when self publishing
- What exactly is Rush to Publish Syndrome, and whether you may suffer from it
- Why having an index is so important, and why you need an indexing professional to create yours
- What are the six steps to publish your book
- Who are the publishing predators and why you need to watch out for them
Inspiring Women in Business
- Judith Briles
- Amy Collins from New Shelves
- Georgia McCabe
Things We Discussed
- Publish Like the Pros (thats’s a link to a FREE ebook)
- Dan Poynter
- Publishing at Sea
- Publishing predators blog post by Judith Briles
Connect With Michele
Related Episodes
- 358 Holly Worton ~ How To Write Your Book and Tell Your Story
- 298 Jo Casey + Holly ~ What it Takes to Publish Your Book (Both Inner & Outer Work) (now with downloadable transcript!)
- 265 Holly Worton ~ How to Know if You Should Write a Book For Your Business (now with downloadable transcript!)
- BMP155 Jo + Holly ~ How to Get a Book Out of Your Head and Onto Amazon (now with downloadable transcript!)
- BMP144 Halona Black ~ How to Create Your Signature Book for Your Business
- R2B126 Sylvie McCracken ~ How to Create Passive Income Through Ebooks

